Online Floral Design course

Finally! An online Floral Design course which will teach you the basic techniques of floristry and inspires you at the same time!

Creating extraordinary flower arrangements starts with a good base. That’s why every florist should have all necessary knowledge and technical floral skills. Flower Factor wants to provide florists with just those essential elements and bundled all basic floral techniques in the online education program ‘Floral Design’. This online education program is based on the books of renowned floral designer and creative director of Flower Factor, Pim van den Akker.

Pim: "When ‘Floral Design Manual’ was published, I already dreamt about filming it. Like most creative people, florists are visually orientated. That’s why the floral techniques every florist should master are shown in short videos throughout the course. During the program, florists are encouraged to treasure their craft and show it. To present themselves as professionals and surprise their customers with original flower arrangements. It’s a program to help florists grow!"

Level 1 will discuss all the basic techniques you need to master as a florist. Think about working with different types of bases and putting materials on a wire. Also, techniques like winding, piercing and folding will be discussed, which will elevate your floral design to a whole different level. Challenge yourself and let your creative mind run wild. Experiment and be inspired!

The videos and tutorials are amazing and give so much information away. I admit I learned many new tips. I really enjoyed this. It possibly proves that the program is not just for beginners, but also for any florist who wishes to learn and grow.

 Julie Pearson, UK-based floral designer and teacher.

Autumn 2019 we will launch level 2 of the online Floral Design program. Some more intricate techniques will be discussed and the use of alternative tools and materials will be introduced. 

If you are interested to purchase this online course as a school, please contact us at