The rose is often called the Queen of Flowers. Whether you buy them for a wedding or a funeral, for a birthday or for no reason, roses are always welcome.

Roses are the most popular cut flowers in the world. Each year sees the addition of new, marvellous varieties.
The name Rose comes from ‘Rosa’, which is Latin for rose.

  •   Properties
    Scientific name
    The rose is native to a large area of the temperate regions of the northern hemisphere.
    Love, respect, Friendship
    Shelf life
    5 till 20 days
    Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
  •   Care tips florists
    • Roses can be stored in water in the cold store at 2-4 °C - the colder the better. However, ensure that the flowers cannot become damp as a result of excessive humidity or condensation in the cellophane.
    • Use vases or containers which have been thoroughly cleaned.
    • Use clean tap water. 
    • Add the correct concentration of special rose (or general) preservative to the water in order to counter the growth of bacteria.
    • Remove the leaves that will be below water level from the stem in order to prevent the growth of bacteria.
    • If possible, leave the thorns in place. Wounds to the stem will encourage the growth of bacteria, which will affect the lifespan.
    • Cut or snip about 4 or 5 cm off the bottom of the stem using a sharp knife or secateurs, and place the roses in clean water immediately. There is no difference in principle between cutting straight or diagonally.
    • Check the water level regularly and top up.  The water should not be replaced.
    • Keep the roses away from sources of heat (heaters, sun).
    • Do not use a plant spray on roses - this will encourage Botrytis
  •   Care tips consumers
    • Cut 5 to 8 cm off the stems with a sharp and clean knife. For the best water absorption cut the stems diagonally.
    • Ensure that there are no leaves below the water level.
    • When you get home, place the flowers in a clean vase with clean tap water.
    • Give the roses the preservative provided, ensuring you give the correct dose. This will improve the vase life. Bacterial growth will be reduced so that the flower does not droop and the flower will open fully.
    • Ensure that there is sufficient water in the vase.  Water only needs to be topped up, not replaced.
    • Keep the roses away from sources of heat (heaters, sun).
    • Do not use a plant spray on roses - this will encourage Botrytis.
    • Roses will last between 5 and 20 days (depending on country of sale, shipping and storage time, the provision of cut flower food, freshness and conditions at the consumer).
    • The flowers are purely decorative and not suitable for consumption.